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Speaker 1: ...amount, we're not interested. Speaker 2: Correct. Speaker 1: I like— Speaker 2: But, and the whole thing is too, it's like there's ways to do it, like I've been talking about, like how do you do it in a way where everybody shares? Like so maybe it's a matter of you're going to pay the media cost upfront and then we're going to take that out of our commission when we start to...

Speaker 1: Yes, correct. But and the whole thing is too, it's like there's ways to do it, like I've been talking about, like how do you do it in a way where everybody shares? Like, so maybe it's a matter of like, you're going to pay the media cost upfront, and then we're going to take that out of our commission when...

Speaker 1: I guarantee you I can come up with four or five and put together rev share equity deals. Speaker 2: Yeah. We should, that's what we could maybe do with Biha, do a niche down agency that only really focuses on rev share model, not just pay us regular monthly.

It's a matter of all ships rise, let's go. But, but I'm telling you, like, I can get on that stage and I guarantee you I can come up with four or five and put together rev share equity deals.

Speaker 1: And we're only going to do guys who are fucking serious about this and I'm only going to take so many of you on, but if you want no-risk marketing and it's a matter of all ships rise, let's go. Speaker 2: Word. Word. I like that. Speaker 1: But I'm telling you, like, I can get on that stage and I...

They are the best of the best, like guys like you. I'm like, dude, if I have somebody like that on the fucking team and it's a matter of like, we're only going to do, we're only going to do guys who are fucking serious about this and I'm only going to take so many of you on. But if you want no-risk marketing and it's...

...do like the results that we're having. Like I said, we do a good job, but at the same point, I know that they're freaking unicorns in the market. Like, you know, people who like, they are the best of the best, like guys like you. I'm like, dude, if I have somebody like that on the team, and it's a matter of like, we're only...

five pool builders already, so they're actually talking about having me come out to their conference this year just because of like the results that we're having. And like I said, we do a good job, but like at the same point, I know that they are freaking unicorns in the market. Like, you know, people who like...

Speaker 1: He runs a Facebook group that has like 1500 pool builders in it. Speaker 2: Wow. Speaker 1: And I've got right now, one, two, maybe five pool builders already. So they're actually talking about having me come out to their conference this year just because...

Yeah. So, so listen, I, I got a dude who owns, he basically, he runs a Facebook group, has like 1500 pool builders in it. Um, and I've got right now, one, two, maybe...

Speaker 1: ...telling me about how easy they were able to obtain it, especially like because you know I live in Sarasota, Florida. So not only is it a niche I want to get into, like I want to get into it, like even locally, because it's beaucoup money. Speaker 2: I got a dude who owns basically...

So, right? So they got into luxury pool building. They're fucking crushing it now. So he saw me coding on the plane, right? You know, I'm coding on the plane and shit. He's like, "I see you with your little AI there." So we started chopping it up and the numbers he was talking...

Dude, those tools are like average 120 grand.

Right, 'cause his brother wanted to or some shit, or his cousin that's like a little techie. They... and down here in Florida about an hour away from me, they were losing money month after month with the pool cleaning. So the dude, like, a little bit of business savvy, right? He was like, "Well, we need to up..."

Speaker 1: And good way too because like dude those tools are like average 120 grand. Speaker 2: Yo, that's a niche I actually want to get in. On the way to spring training, you know, I met a guy and you know I fly first class, right? So the dude sit— Bro, the dude bought a fucking pool cleaning business, right?

insanely, but the other thing is too, like, all you and I got to figure out is like where else could we go do that shit. Like, because attorneys is one angle, but there's—if you—if you came up with three or four niches, like, I do think this pool builder thing is a—is a good way too because like...

Speaker 1: That's, that's I'm telling you like insanely... but the other thing is too like all you and I gotta figure out is like where else could we go do that shit? Like cause attorneys is one angle. Speaker 2: Yeah, yeah. Speaker 1: But there is, if you, if you came up with three or four niches like I do think this pool builder thing is a... is a...

work and I'm sitting here watching these guys, I'm sitting in his office one day and he made 600 grand and I wasn't even in there an hour. So, I'm like, yeah, this is... I'm tired of watching his car fleet improve faster than everybody else around here. So, that being said, we can figure that out, like...

That type of shit. Uh, because I'm really tired of seeing, you know, I'm like, "Hey, listen, that recurring ad spend and margins is nice, but at the same point, it's like, you only got so much. You're gonna have to scale the shit out of that thing to make it work." And I'm sitting here watching these guys. I'm sitting in his office one...

I'm telling you like, I'm, let's fucking go. Because like if I can show that, it's like he's had to hire three new attorneys since I started working with them. I want to make him hire ten. Uh, but, a hundred percent. But it's like, how do we do that?

Speaker 1: Oh, my mind's already on... exactly right, bro. Speaker 2: Let's fucking go. Speaker 1: Because like, if I can show that, it's like, he's had to hire three new attorneys since I started working with him. I want to make him hire ten. Speaker 2: Yeah, fuck yeah. And get a cut. Hell yeah.

Speaker 1: ...another city where he can literally hang a shingle and get a GVP, and he's gonna come back in and go, "Listen, I won't put any money into that market. Every lead you generate for me, I'll rev share with you on it. That way I got no—" Speaker 2: Dude, that's what my mind—I've already—my mind...

He would go open an office in another city where he could literally hang a shingle and get a GBP and he's going to come back in and go, "Listen, I won't put any money into that market. Every lead you generate for me, I'll rev share with you on it. And that way I got nothing." Dude, I'm talking...

475 by the time we were done last year and we hadn't changed the budget. So, and we aren't even like to a point yet... like the other thing that these guys are willing to do that you and I could think about is like this type of attorney would go open an office in another...

He had 120 cases when we took him, he had 475 by the time we were done last year and we hadn't changed the budget. So, and we aren't even like to a point yet, like the other thing that these guys are willing to do that you and I could think about is like this type of attorney...

...to be... we have to have somebody who can come back in and do... and the other thing is, we need an attorney that's a hustler too. Like, he has to be somebody who can come back in and... and this dude, like, we took him three years ago was the first time I started doing business with him. He had 120 cases when we took him. He had...

Speaker 1: But the key is we have to be, I mean we have to have somebody who can come back in and do... and the other thing is you need an attorney that's a hustler too, like he has to be somebody who can come back in and... and this dude, like we took him three years ago was the first time I started doing business with him.

Speaker 1: I just still get the button cases. Speaker 2: Copy that. Oh yeah. I sent him the link, I'll see if he sees it. Um, but yeah, hey Chris, I'm totally with it, bro. We need to, me, you, and Hong have a call, uh, 'cause especially you got the loophole figured out. I mean, hell yeah. Speaker 1: But the key is we have to...

attorney literally would come back in to partner with us to go, "Hey, listen, I'll go get you 10 attorneys to do it with." Um, you know, like, I'll bring the attorneys to the table and I'll help you do the referrals and I'll handle all that piece of it. You guys just go get the fucking case.

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...for profit, but like this attorney literally would come back in to partner with us to go, "Hey, listen, I'll go get you ten attorneys to deal with." Um, you know, like I'll bring the attorneys to the table and I'll help you do the referrals, and I'll handle all that piece of it. You...

[Chat Transcript] [Channel: chaser-and-merlino-marketing] Josh: A note from Josh It's been a big stretch for Chaser. Since the start of 2025, we've grown 23x to over 175 companies on paid plans, with 1,200+ daily active users and net dollar retention above 115%. A lot of that is thanks to teams like yours pushing us to build faster and better. We're raising our next round, and this time we wanted to open it up to the people who know our product the best. Our customers. If you've ever thought about getting involved beyond being a customer, I'd love to chat. Reach out here on Slack or at josh@trychaser.com. — Josh, Co-Founder & CEO @ Chaser Michael Merlino: hey if someone uses chaser cause I used it in their slack channel do I get affiliate commissions? I need to see the updates, and Josh hope all is well can you make sure my plan I can start using now please. Hope ya got AI in here! lol [Thread: 15% off for life] In addition to the 15% discount for your referrals, you will get a 15% revenue share every month they use Chaser for 12 months. How does that sound? Michael Merlino: ohh heck yea! that will work my man! lets do it Josh: Ok I'll set up MERLIN0150FF right now Michael Merlino: hold on I read that wrong 15% comissions for life baby! lets build together.... Josh: MERLIN0150FF is live and good to go. Feel free to copy-paste this blurb: Chaser brings task tracking into Slack. Tasks are created and completed directly in Slack, automatic reminders ensure nothing slips through the cracks, and the Chaser Dashboard shows you where everything stands. Explainer Video (90s): https://www.youtube.com/watch?v=L91JGM90-CQ Product Walkthrough (6mins): https://www.trychaser.com/product-walkthrough Use code MERLIN0150FF to get exclusive perks: 30 day free trial, 15% off for life. Start a free trial or grab a 15 min demo.

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Speaker 1: I'm like, what's the highest settlement, highest dollar possible settlement that settles the fastest? He's like, "Oh shit, easy. Uh, semi accidents." I'm like, "Okay, we gotta go create some fucking semi accidents." And we'll do that while we're propping it up. But like this attorney...

Speaker 1: And then people are starting to get antsy. I'm like, what's the highest settlement, highest dollar possible settlement that settles the fastest? He's like, "Oh shit, easy. Semi-accidents." I'm like, "Okay, we gotta go crazy on fucking semi-accidents." And we'll do that while...

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Yes. Well, but there's another game to it too, which is like I, because I sat down, I'm like, "Hey, listen, I need something to get me cash flow positive fast. Like, I don't want to be sitting around here being all up in it and then get people, you know, people are starting to get antsy."

Speaker 1: ...payments, come on. And I know it takes a year to get paid sometimes. Like, we've been in the game, we know. Speaker 2: But there's another game to it too, which is like, I—because I sat down and I'm like, "Hey, listen, I need something to get me cash flow positive fast. Like, I don't want to be sitting around here being all up in..."

Like, you know, like this is, this is the opportunity to create fuck you money. Because like, can you...

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Speaker 1: ...the opportunity to create fucking... Speaker 2: Yeah, yeah, yeah, yeah. Speaker 1: Bro, this is—with settlement, I'm in. Sorry to overspeak, you know, it's just because when you know what we could do, right? Ads, every form of marketing that exists, AI behind it, blah blah blah blah blah, and we're going to get a cut of settlement.

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https://meet.google.com/jkv-gcje-ncx?authuser=0

Here's the thing I love. You know, one, to get people to really pay attention. And if Paul wants to come on, I'm 100% good with it. You can bring him in anytime you want. But all I was going to say is like, I want it to be attractive enough that all of us are like, "Dude, we are all so into this." Like, you know, like there's... this is... this is...

Well, the thing is too, like, here's the thing I love. Like, you know, one, to get people to really pay attention. And if Paul wants to come on, I'm 100% good with it. You can bring him anytime you want. But all I was gonna say is, like, I want it to be attractive enough that all of us are like, "Dude, we are all fucking in."

Let's talk. Right.

Speaker 1: Like, what do you mean? He was like, "Bro, that's why..." He was like, "That's why there's so much pre-qualifications, right? But there's so much money in the data of what they're giving you and so, you know, on the edge of is this legal or not? But they found the loopholes." Speaker 2: Well, the thing is, too, like, here's...

Actual company, right? If you pass through them, then you go to the big meeting and the shit comes from, um, Homeland Security, bro, is behind, like, 'cause this shit goes that high up. Like, when I heard that, I was like, "Bro, I don't want nothing to do with that."

Off of, I'll introduce you to the guy because this is how... The thought... yeah, the way it works is, the people I know, you would have a call with them. Like, I could be on the call, but I'm gonna end up phasing right off. After you talk with him, he introduces you to the gatekeepers for the...

150 or 200 per lead, depending on... um... I've... no, depending on nothing. It was either 150 or 200. He didn't exactly know. And then it goes exclusive per zip code. Like once someone has a zip code, you can't get it. So no one took me up on the offer.