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Speaker 1: Yeah, we're gonna figure out how to do how I want it to be, right? Run an agency where it's like, what we need a human for? And if we do, it's gonna be a human that watches the bots or the automations. Speaker 2: Exactly. Speaker 1: That's our agency, Dan, like where I want to run trim, you know, like straight margins. A lot of people don't realize that.

...and this other guy in San Diego, um, which is fucking amazing because you know I've been wanting to get into this shit. We have an agency that has nothing to do with what we're doing. It's just gonna help because now I'm gonna be so dialed in where all the humans that are used...

Speaker 1: ...they used to be there at the events. Long story short, there was like four of them. Speaker 2: Mhm. Speaker 1: Now there's one. He partnered up with Brian Hung. He's buying out the other three, right? Brian Hung. Hung brought me in, so now I'm part of an agency with Hung and... and this other guy.

Speaker 1: You know, how much it moves the needle. Speaker 2: Mhm. Yeah. Mhm. Yeah.

Speaker 1: All right, I actually... So, yo, Behang got half of, more, 51% of a dude's agency that used to work with Ian Owens... Speaker 2: Mhm. Speaker 1: ...and, um, I forgot his partner's name now.

One second, beyond... yeah, does that GHL thing above for Facebook ads do true attribution?

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That's all we ever fucking talk about is true attribution. Um, let me... I'm just going to actually ask him quick. Yo, and then I gotta tell you something also because he just announced it in the, in our mastermind, so he's not keeping it quiet, so not that it's a secret, but...

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Speaker 1: ...people that use this. I don't think this com— go ahead, go ahead. Speaker 2: I was gonna say, I've heard a lot of good about it, but I don't know how much exactly it's gonna... Speaker 1: Let me ask Brian also, 'cause I didn't ask him that and I wonder, I mean, he should know that that's what I meant because we...

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Speaker 1: Mhm. Yeah. Mhm. Yeah. Speaker 2: I do. Um, one of the things I just threw it in the chat. I don't know if you've ever used it, but I was looking at WhatConverts? Speaker 1: I don't... yeah, I've heard... I was gonna say I've heard a lot of good about it, but I don't know how much exactly it's gonna...

Speaker 1: That's what we've been chasing, true attribution. Like the journey, what were the touchpoints? You have any experience with that stuff, Dan? Speaker 2: I do. Um, one of the things I just threw in chat, I don't know if you've ever used it, but I was looking at WhatConverts. Speaker 1: Yep. Well, I know a lot of...