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Yesterday v
NVSP_Media_Buying_Brief_Merlino_V1
Document in Google Docs
Dan 5:18 PM
@Kurt - thanks for the additional info to dial these briefs in on my side. I'm running through that document in lock-step, so 7 on Bill Audit, 6 on Prepaid PPA It'll be a bit before those are ready,
but when they are, I'll ping you the drive folder for review before we go bulk create images with hook
May 14, 04:37 PM
https://drive.google.com/drive/folders/1C2GxLVqp8uqPrJnhOKaNZ5b6G_6CWMh8?usp=drive_link
May 14, 04:37 PM
@Kurt Good morning, can you please upload images, logo, videos any and everything you have in this folder please: https://drive.google.com/drive/folders/1C2GxLVqp8uqPrJnhOKaNZ5b6G_6CWMh8?usp=drive_link
May 14, 04:37 PM
[Web Browser Content]
North Valley Solar Power
Solar Panel Installation Experts
Phone: 916-908-0779
Reviews:
Todd Willis (28 August 2025): This Company is on top of the solar industry. They clearly have adapted to the need and benefits to generating energy. The experts are...
Djarum Surabhi (1 November 2025): North Valley Solar Power made going solar a breeze. I was nervous about costs and permits, but their Concord team walked me through
May 14, 04:37 PM
[Command-Line Output]
Directory: D:\ClaudeDev
Available Commands/Skills:
/loop - Run a prompt or slash command on a recurring interval.
/local-fetch - Use for designing horizontal business logos.
/local-seo-builder - Use for designing and writing landing pages.
/local-destroyers-seo - Use for local domination campaigns (Andrew Ansley).
/local-seo-site-builder - End-to-end local SEO website pipeline.
/gmb-maps-expert - GBP optimization for map pack rankings.
/before-after-image-generator - Generates before/after image pairs.
/gmb-image - Generates Google Business Profile images.
/cloud-stack - Builds tiered Google property link stacks.
/technical-seo-agent - Defines metadata templates and canonical strategy.
System Status:
- 10 MCP servers need authentication.
- 1 claude.ai connector needs authentication.
- Current project: https://northvalleysolarpower.com/
May 14, 04:36 PM
[Web Browser Content]
North Valley Solar Power - Solar Panel Installation Experts
Connect Your Social Accounts
Solar Education
Services | Company Info | Locations
Phone: 916-908-0779
Request a Quote
EXCELLENT - Based on 373 reviews
Reviews:
- Patricio P. (23 February 2026): They did a very good job, and were one of the very few companies willing to install customer-supplied equipment.
- Rick Flores (9 December 2025): The whole crew were very knowledgeable and explained everything that was about to happen.
- Peter Ferguson: Had the pleasure of doing business with North Valley. Peter Ferguson came to my door and was very helpful.
- Bearpaw (15 March 2025)
May 14, 04:36 PM
Screen: OneTab
X Dashboard I Mem0
brandmediamanager.com/admin/partners
A
Connect Your Social Accounts
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0)
R
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0)
(9
Solar Panel Installation Experts
SLUG
green
barkit-marketing
ranking-reels
Ask Gemini
e
G
9
Brand Media Manager
Super Admin
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NEW PARTNER
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North Valley Solar Power
Owner Email *
kurt@northvalleysolarpower.com
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Requires DNS CNAME to cname.vercel-dns.com and domain added in Vercel.
Create Partner
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COMPANY
green
Barkit Marketing
Ranking Reels
north-valley-solar-power
Owner Name
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Primary Color
#3b82f6
CREATED
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5/5/2026
5/5/2026
Accent Color
May 14, 04:36 PM
[Command-Line Output]
Merlino: You have 4+ vault folders which may be duplicating each other. Quick wins (recommendation):
- Vaults 155 GB, SEO ROCKSTARS 134 GB, Master Vault 95 GB, Vault-Backup 132 GB, Master-Vault-Media-Archive 119 GB.
Per your no-deletion rule, I won't touch anything. But the two obvious candidates:
1. SAFE-DUPLICATES-STAGED-20260401 (frees 178 GB) - month-old dump folder, probably already processed.
2. DL DUMP 4-27 (frees up to 441 GB) - already staged for you to delete.
Want me to:
(A) Generate a duplicate report comparing the 4 vault folders to see if they overlap?
(B) List the largest individual files (>1 GB) across the whole drive so you can pick targets?
(C) Build a deletion checklist you can review folder-by-folder?
Recap: Goal: free space on E:\ (244 GB free of 1.86 TB). Two folders hold 620 GB: DL DUMP 4-27 (441 GB) and SAFE-DUPLICATES-STAGED-20260401 (178 GB). Next: pick A, B, or C from my recommendations.
May 14, 04:35 PM
[Web Browser Content]
NORTH VALLEY SOLAR POWER
Solar Panel Installation Experts
Request a Quote: 916-694-1483 / 916-908-0779
The Solar Power Installation Company in Northern California
Reviews:
Luciano Lopez (13 December 2025): EXCELLENT
ANASTASIA SURKOVA (9 August 2025): Great operations and installation team! Pleasure to work with Juan Arraya and Diego - their work is...
May 14, 04:35 PM
[Web Browser Content]
North Valley Solar Power
Solar Panel Installation Experts
(916) 908-0779 Request a Quote
Luciano Lopez
13 December 2025
I have been thinking about going solar for a long time and have had several people come by trying to...
May 14, 04:35 PM
[Web Browser Content]
Dashboard | Mem0
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May 14, 04:35 PM
[Web Browser Content]
Brand Media Manager - Partners
Create New Partner
Company Name: North Valley Solar Power
Owner Email: owner@acme.com
Custom Domain: dashboard.example.com
All Partners:
- green
- Barkit Marketing
- Ranking Reels
Admin: Agency Owner (kurt@northvalleysolarpower.com)
May 14, 04:35 PM
[Web Browser Content] Facebook Messenger Chat with Kurt Surine: Kurt Surine: 'just sent you a message in slack with a bunch of info (maybe too much haha) on facebook ads. Just wanted to make sure you got it.' Kurt Surine: 'for slack: kurt@northvalleysolarpower.com' Kurt Surine: 'Hey Merlino, i've been working on that ad brief together this morning. Will send it over shortly.' Michael A Merlino (User Profile)
May 14, 04:34 PM
[Web Browser Content]
Brand Media Manager - Super Admin
Partners
3 white-label partners
NEW PARTNER
Company Name: North Valley Solar Power
Owner Email: owner@acme.com
Password: Min 8 characters
Custom Domain (optional): dashboard.example.com
Requires DNS CNAME to cname.vercel-dns.com and domain added in Vercel.
All Partners:
- green (Owner: John Smith, Created: 5/6/2026)
- Barkit Marketing (Created: 5/5/2026)
- Ranking Reels (Created: 5/5/2026)
May 14, 04:34 PM
[Web Browser Content]
Facebook Messenger/Feed Activity:
- Conversation snippets about meeting in September at Siesta Key Beach.
- Professional discussion regarding SEO, ranking, GMB (Google My Business), and lead generation.
- Mentions of 'CTR Geeks' and 'HighLevel - Official Community'.
- Marketing campaign setup interface visible (email merge tags).
- People mentioned: Lisa Parziale, Chase Buckner, James Dooley, Elda Cohen, J6hn Bermudez, Mike.
May 14, 04:34 PM
[Web Browser Content]
have fun
You should meet me
here in Sept
11
Yo you stay in Disney I love
Do you ever or have you
ever been to Siesta Key
Beach?
10 days
you should come one time
Ryan Dara
Warm Lead
Networking •
Tiger
May 14, 04:33 PM
[Web Browser Content]
Selecting Extracted Aspects
Filling Item Specifics
1 specifics processed
Setting Price: $49.31 (rule: Default, was $27.70, +65%)
Setting SKU: B09XWQ8LS9
Listing views: 14,855 (66.6% vs. prior 90 days)
Chat/Social Content:
- Kato: Intro to an offer for agency owners.
- Michael: Discussion about Disney and Siesta Key Beach.
- Dan Kurtz: Update on the ecom arbitrage system.
- Lisa Parziale: Discussion regarding order.rankingreels.com and scheduling.
- Ryan Dara: Networking activity.
System Tasks:
- Capturing API Headers: 18 headers captured.
- Uploading Photos: 10 photos uploaded.
- eBay Settings: Reminder to turn off 'Listings stay active when you're out of stock' in Selling Preferences.
May 14, 04:33 PM
[Web Browser Content]
Warm Lead
no
Networking •
Tiger
'have going on that has alot more to it... This is like a trip wire to see who are the agency owners that want to do business with us if that makes sense.'
'Yo you stay in Disney I love. Do you ever or have you ever been to Siesta Key Beach?'
'10 days'
'I'd come one time'
May 14, 04:33 PM
[Chat Transcript]
Lisa Parziale
Active now
Hey Lis! Did you get my entry? There is no video.
Hey Lisa, no, I thought he removed that and you don't need to have a call either.
When we get 10 people it will close down. Also, this is an intro to an offer me and Kato really have going on that has a lot more to it... This is like a trip wire to see who are the agency owners that want to do business with us if that makes sense.
Yo, you stay in Disney? I love it. Do you ever or have you ever been to Siesta Key Beach?
May 14, 04:33 PM
[Chat Transcript]
Warm Lead
Networking •
Tiger
Lisa Parziale
Active now
rankingreels.com
Edited
let me know if there's anything I can assist you with
12:31 PM
I fill it out and it says watch video. Did you get my entry? There is no video.
May 14, 04:31 PM
[Web Browser Content]
Messenger
New message request from Amari Karyme: "We need higher ranking which will result in new leads, which is the end result we are looking to achieve."
Christopher Hanna: "This might take a while."
Friend requests: Ammar Abbas Alvi (9 mutual friends).
Birthdays: Danny Askarinam and Rick Dooley.
Business Lead: E-commerce arbitrage system update.
eBay Listing Automation:
- Uploading Photos (10 photos)
- Setting Title
- Setting Price: $49.31
- Setting SKU: B09XWQ8LS9
- Setting Brand: Mercer Culinary
- Adding Description: 2674 chars saved (Aurora Showcase)
- Listing views: 14,855 (66.6% increase)
- Quantity sold: 115 (2.7% increase)
May 14, 04:31 PM
[Web Browser Content]
Messenger
Friend requests
[E-commerce Automation Tool]
Uploading Photos: 10 photos uploaded
Setting Title: Mercer Culinary Mercer Sport M13803 Fishing
Capturing API Headers: 18 headers captured
Selecting Extracted Aspects
Filling Item Specifics: 1 specifics processed
Setting Price: $49.31 (rule: Default, was $27.70)
Setting SKU: B09XWQ8LS9
Setting Brand
eBay Settings: Check every 6 hours. For out-of-stock supplier items, either increase price or end the eBay listing. Turn OFF eBay setting 'Listings stay active when you're out of stock' in Selling Preferences.
Listing views: 14,855 (66.6% vs. prior 90 days)
Quantity sold: 115
Chats:
Christopher Hanna: We need higher ranking wh... 25m
Lisa Parziale: You: let me know if there's a... 57m
Kyle Konet: Thanks Martina • 1h
Nestor Vazquez: You: People say they getting the... 4h
Matteo Barletta: Done, miss you bro • 10h
SEOST DMC Speakers: Elisabeth: Sam-fam is al...
John Cody: You sent an attachment. • 15h
Jerry Chen: You sent an attachment. • 15h
Dustin Minch: You sent an attachment. • 15h
Krystal Willis
May 14, 04:31 PM
Speaker 1: ...should be done then I'll keep on adding team members.
Speaker 2: Outstanding.
Speaker 1: Got it done.
Speaker 2: Alright, awesome gentlemen. We'll see you next week.
Speaker 1: Take care.
Speaker 2: Awesome, take care guys.
Speaker 1: Take care.
May 14, 04:30 PM
[Web Browser Content]
Facebook Dashboard
Connect Your Social Accounts
Search Facebook
Michael A Merlino
Meta AI
Manus AI
Friends
Professional dashboard
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Groups
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What's on your mind, Michael?
Create story
Stories:
Eldar Cohen
J6hn Bermudez
SPE Audio Solutions in Burbank, CA
Mario
Little mama 1001
Ryan Dara
Shortcuts:
CTR Geeks
North Valley Solar Power
Real Wave AI
May 14, 04:30 PM
[Web Browser Content]
Facebook
facebook.com
May 14, 04:30 PM
[Document Content]
12:30 PM
5/14/2026
May 14, 04:30 PM
[Web Browser Content]
Dashboard | Mem0
Facebook - facebook.com
Messenger | Facebook
Factory - app.factory.ai
Connect Your Social Accounts
Factory Pricing - factory.ai/pricing
(2) Garret Acott - Okay folks, here it is in a MUCH more consumable... | Facebook
Ads Manager - Manage ads - Campaigns
May 14, 04:30 PM
Screen: OneTab
X Dashboard I Mem0
brandmediamanager.com/admin/partners
A
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e
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9
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Super Admin
Overview
Create
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Partners
3 white-label partners
NEW PARTNER
Company Name *
North Valley Solar Power
Owner Email *
owner@acme.com
Password *
Min 8 characters
Custom Domain (optional)
dashboard.example.com
Requires DNS CNAME to cname.vercel-dns.com and domain added in Vercel.
Create Partner
All Partners
COMPANY
green
Barkit Marketing
Ranking Reels
SLUG
green
barkit-marketing
ranking-reels
north-valley-solar-power
Owner Name
John Smith
Primary Color
#3b82f6
CREATED
5/6/2026
5/5/2026
5/5/2026
Accent Color
#22c55e
Work
Cancel
ACTIONS
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< C
May 14, 04:30 PM
[Web Browser Content]
Introducing multi-app install on Windows
Select and install multiple apps at once
Productivity:
- Adobe Acrobat Reader DC (Adobe Inc.)
- Microsoft Teams (Microsoft Corporation)
- Zoom Workplace (Zoom Communications, Inc.)
- OneNote (Microsoft Corporation)
Creativity:
- Affinity by Canva (Canva)
- CapCut (ByteDance Pte. Ltd.)
- Microsoft Clipchamp (Microsoft Corp.)
- Adobe Express Photos (Adobe Inc.)
Social:
- WhatsApp (WhatsApp Inc.)
- Discord (Discord, Inc.)
- Instagram (Instagram)
- TikTok (TikTok Pte. Ltd.)
- Telegram Desktop (Telegram Messenger LLP)
- Goodnotes (Goodnotes Limited)
May 14, 04:30 PM
[Web Browser Content]
Microsoft Store
Facebook
Meta
4.1 147K ratings Social
The Facebook app helps you connect with friends, family and communities of people who share your interests. Connecting with your friends and family, as well as discovering more.
Download
TEEN
View in Store
In-App Purchases, Shares Location, Users Interact
ESRB
Screenshots
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Instagram 4.3 Social
TikTok 4.3 Entertainment
May 14, 04:30 PM
[Web Browser Content]
Messenger
Connect with your favorite people.
Continue as Michael A Merlino
Messenger desktop app is no longer available. You can continue your conversations on the Facebook app. For your security, we recommend deleting this app.
May 14, 04:30 PM
[System Search Content]
Search results for 'me':
Apps:
- Messenger
- Media Player
- VLC media player
- Windows Media Player Legacy
Search suggestions:
- mercury vs sky
- medal
- meet
Settings:
- Play CDs or other media automatically
- View system resource usage in Task Manager
- View RAM info
- Start settings
May 14, 04:30 PM
[Web Browser Content]
Brand Media Manager Dashboard
Add Partner
Company Name: Acme Marketing
Owner Email: owner@acme.com
Owner Name: John Smith
Primary Color: #3b82f6
Accent Color: #22c55e
Custom Domain: dashboard.example.com
Requires DNS CNAME to cname.vercel-dns.com
May 14, 04:30 PM
[Web Browser Content]
Dashboard | Mem0
[Dashboard Overview]
Total Memories: 8.3K
Retrieval Events: 7.9K
Requests: 34K
Entities: 3.6K
[Hobby Plan Usage]
Add 1K of 10K
Retrieval: 225 of 1K
[Chat Transcript]
Manmeet: Hey, can you tell me a bit more about your use case? Happy to jump on a call as well.
Mike: Hey - I've got an emergency situation right now. My proxies are down and I need to handle this immediately. Can we reschedule our call?
Manmeet: Absolutely Mike, no worries, feel free to pick any slot here: https://cal.com/manmeet-sethi/quick-chat
May 14, 04:30 PM
[Chat Transcript]
North Valley Solar Power (Channel) - Merlino Marketing
Dan: The strategy itself is fully yours — I'm just trying to stay in the loop enough to know the direction we're heading on ROAS and ROI for the business. Tab 5 Section 4: Post-Lead Event Tracking (CAPI) — The Most Important Long-Term Lever: Section 4 (CAPI) carries forward the one specific open question from our call — the third-party audience-data overlay. Quick read on what you'd need from us to enable it would help us scope. One operational ask while you're getting up to speed: end goal is new ads shot for all four campaigns asap (PPA, Prepaid PPA, GridGen, PG&E Bill Audit). On the scripts — want to handle that on your end (an agent or your partner), or should I have Claude draft some up? Once they're scripted I'll get them shot ASAP.
Google Docs: NVSP_Media_Buying_Brief_Merlino_V1
Dan: @Kurt - thanks for the additional info to dial these briefs in on my side. I'm running through that document in lock-step, so 7 on Bill Audit, 6 on Prepaid PPA. It'll be a bit before those are ready, but when they are, I'll ping you the drive folder for review before we go bulk create images with hooks and copy. 100% onboard with you guys doing videos, we'll be bringing as many media types as we can for Meta to diversify and find winners based on past performance + new creative angles. Let me know if you have any questions about the process or if we need a quick call to troubleshoot/diagnose.
Michael Meino: @Kurt saw your messages was on my mastermind call most of the day. I see you meet Dan have a great night.
Dan: @Kurt - here's the folder of a new batch of briefs that meet your items on your compliance doc from yesterday here in the chat. Let me know if you approve of these, and I'll get to work making the media around these briefs.
Michael Meino: @Kurt Good morning, can you please upload images, logo, videos any and everything you have in this folder please: 6CWMh8?usp=drive link
May 14, 04:29 PM
[Web Browser Content]
Brand Assets - Merlino's Maps Team - Google Drive
Options:
- New folder (Alt+C then F)
- Download
- Rename
- Set up an automation
- Share
- Organize
- Folder information
- Move to trash
Drop files here or use the 'New' button.
May 14, 04:29 PM
[Web Browser Content]
Merlino's Maps Team - Google Drive
Files:
- Web20Ranker Plan & Local Viking GeoGrid Reports - North Valley Solar Power.xlsx
- NVSP Master _ Territory_Reference
- Brand Assets - Merlino's Maps
Folders:
- FB Ads
- Businesses
- New folder
- Untitled folder
Navigation:
- My Drive
- Shared drives
- Shared with me
- Recent
- Starred
- Trash
- Storage: 804 KB used
May 14, 04:29 PM
[Web Browser Content]
Shared drives
Home
Shared drive name
Hidden shared drives
Members: 2 people
Merlino's Maps Team
May 14, 04:29 PM
[Web Browser Content]
Home - Google Drive
Suggested files:
- NVSP_Media_Buying_Brief_Merlino_V1
- NVSP_Master_Territory_Reference_v4
- Web20Ranker Plan & Local Viking GeoGrid Reports - North
- North Valley Solar — Creative Sign-Off Sheet
- North Valley Solar — B5 The Tax Credit Is Gone
- North Valley Solar — B1 _No Cap_ — Ad Package.docx
- North Valley Solar — B4 _ You Got Burned By A Salesperson
May 14, 04:29 PM
[Spreadsheet/Data Content]
MASTER TERRITORY REFERENCE — SOURCE & METHODOLOGY
PG&E Electric Service Territory — CPUC Advice 4535-E, Sheet 34575-E, November 2014
https://www.pge.com/tariffs/assets/pdf/tariffbook/ELEC MAPS Service%20Area%20Map.pdf
Methodology:
All PG&E zips within 100 miles of Sacramento using haversine formula. Red Bluff and southern Redding border added per business requirement. East Bay filtered to inland territory per business decision.
KEEP: Orinda, Moraga, Lafayette, Walnut Creek, Concord, Pleasant Hill, Pacheco, Martinez, Alamo, Danville, Diablo, San Ramon, Clayton, Bay Point, Antioch, Pittsburg, Oakley, Brentwood, Knightsen, Byron, Discovery Bay, Dublin, Pleasanton, Livermore, Sunol.
DROP: Oakland, Berkeley, Richmond, San Pablo, El Sobrante, El Cerrito, Emeryville, Albany, Fremont, Hayward, Newark, Union City, Castro Valley, San Leandro, San Lorenzo, Crockett, Hercules, Pinole, Rodeo, Port Costa, Canyon.
Each zip tagged with NVSP offices within 50 miles. 'Outer Territory' = no office within 50mi.
Zip-level: 2020 Census/ACS estimates. County: 2020 Census.
Pioneer Data Source:
Official CCA enrollment data — partner-verified from authoritative CCA database. Community Choice Aggregator (CCA). PG&E delivers electricity and bills the customer. Pioneer only procures the generation. Pioneer customers ARE fully eligible.
Changes (v3—v4):
Removed: 95064 (Santa Cruz), 95735 (S Lake Tahoe — Liberty Utilities), 95661 & 95747 (not in official partner data).
Added: 95604 (Auburn PO Boxes), 95765 (Rocklin, 44k pop). City names corrected per partner data: 95713 = Emigrant Gap, 95714 = Cisco Grove.
95621 (Citrus Heights, 42k) and 95626 (Elverta, 5.7k) are in Pioneer data but are Sacramento County. Must verify utility per address on first call.
May 14, 04:29 PM
[Web Browser Content]
Home - Google Drive
Suggested files:
- NVSP_Media_Buying_Brief_Merlino_V1
- NVSP_Master_Territory_Reference_v4
May 14, 04:28 PM
Screen: aa
Businesses
2; docs.google.com/spreadsheets/d/l
KEY CAMPAIGN RULES — APPLY TO EVERY AD SET
PG&E — TARGET
X Home - Google Drive
X NVSP Master _ Territory_Referen X +
= 1013425690#gid
= 1013425690
Ask Google
Ask Gemini
Work
Share
Action required
Web20Ranker Plan...
NVSP Master _ Territory_Reference_v4 @
File Edit View Insert Format Data Tools Extensions Help
Q Menus 5 e 100%
.00 123 Arial
14
AI:DI
6
8
9
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fx NVSP / Texas Solar Power Systems Utility Territory Targeting Master Reference
Sacramento Municipal utility
SMUD — EXCLUDE e
District
c
53 zips. SMUD customers are NOT eligible. Hard exclusion on every campaign.
e EXCLUDE ALL
Covers most of Sacramento County.
1
2
3
4
5
6
SMUD is a HARD EXCLUSION on every campaign. No exceptions, no testing, no edge-case overrides.
Pionee
May 14, 04:28 PM
[Spreadsheet/Data Content]
NVSP / Texas Solar Power Systems Utility Territory Targeting Master Reference
Sources: PG&E CPUC Tariff Sheet 34575-E (Nov 2014) | Pioneer: Partner-verified CCA enrollment data | SMUD: Sacramento County geography + confirmed service cities
Utility Targeting Rules:
- PG&E: TARGET (280 zip codes, PG&E territory within 100mi of Sacramento)
- Pioneer Community Energy (CCA): TARGET (50 zips, customers are eligible)
- SMUD: EXCLUDE (53 zips, hard exclusion on every campaign, no exceptions)
Key Campaign Rules:
- SMUD is a HARD EXCLUSION on every campaign. No exceptions, no testing, no edge-case overrides.
- Pioneer customers ARE eligible. Do NOT exclude Pioneer territory. PG&E delivers their power.
Data includes zip code, city, county, population, and distance from Sacramento for various regions.
May 14, 04:28 PM
[Web Browser Content]
Businesses
Web20Ranker Plan...
Home - Google Drive
Ask Gemini
Work
Action required
May 14, 04:28 PM
[Web Browser Content]
Home - Google Drive
Suggested Files:
- NVSP_Media_Buying_Brief_Merlino_VI
- NVSP_Master_Territory_Reference_v4
- Web20Ranker Plan & Local Viking GeoGrid Reports - North Valley Solar
Recent Ad Packages (North Valley Solar):
- 819: Your Income Stopped Rising
- 824: You've Looked At This Before
- 820: 3 Questions, 15 Seconds
- 813: The August Bill
- 826: Want Lower Bills This Summer
- 825: Fire Season Starts
- 821: How A PPA Actually Works
- 814: Pay Less Than Your PG&E Bill
- 823: Who Pays When A Panel Breaks
- 822: Free Sun, Expensive Power
- 818: Does Solar Help Or Hurt
- 810: Do You Actually Own The Panels
- 817: Make Your Own Power
- 815: The PG&E Hostage Letter
- B1: No Cap
- B4: You Got Burned By A Salesperson
Location: Merlino's Maps Team > FB Ads > Admin
May 14, 04:28 PM
[Web Browser Content]
Recent Documents:
- North Valley Solar — 820 _ 3 Questions, 15 Seconds — Are You Overpaying PG&E_ — Ad Package.docx
- NVSP_Media_Buying_Brief_Merlino_V1
- NVSP_Master_Territory_Reference_v4
- Web20Ranker Plan & Local Viking GeoGrid Reports - North Valley Solar Power.xlsx
May 14, 04:28 PM
[Web Browser Content]
North Valley Solar Power Locations
- 5179 Lone Tree Wy, #561, Antioch, CA 94531
- 2001 Clayton Rd suite 200, Concord, CA 94520
- 411 5 Blackhawk Plaza Cir STE 100, Danville, CA 94506
- 1745 Enterprise Dr, #2d, Fairfield, CA 94533
- 6518 Lonetree Blvd #1055, Rocklin, CA 95765
- 2311 N Tracy Blvd a 8, Tracy, CA 95376
- 110 N San Joaquin St, floor 2, Stockton, CA 95202
- 4640 Northgate Boulevard #11 5, Sacramento, CA 95834
- 418 Broadway st, Chico, CA 95928
- 115 S Church st, Grass valley, CA 95945
- 1510 Poole Blvd, Suite 100, Yuba City, CA 95993
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- 550 High St #107, Auburn, CA 95603
May 14, 04:27 PM
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May 14, 04:27 PM
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North Valley Solar Power Marketing and Media Planning
Recent Documents:
- North Valley Solar — 820 _ 3 Questions, 15 Seconds — Are You Overpaying PG&E_ — Ad Package.docx
- NVSP_Media_Buying_Brief_Merlino_V1
- NVSP_Master_Territory_Reference_v4
- Web20Ranker Plan & Local Viking GeoGrid Reports - North Valley Solar Power.xlsx
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May 14, 04:27 PM
[Chat Transcript]
North Valley Solar Power (north-valley-solar-power)
Michael Merlino 1:08 PM: joined north-valley-solar-power.
Slackbot 1:09 PM: support from Miss Pepper Al was added to this channel by michael_merlino.
Dan 1:09 PM: was added to north-valley-solar-power by Michael Merlino.
Slackbot 1:12 PM: kurt from North Valley Solar Power was added to this channel by michael_merlino.
Kurt 1:12 PM: was added to north-valley-solar-power by Michael Merlino.
Dan: The strategy itself is fully yours — I'm just trying to stay in the loop enough to direction we're heading on ROAS and ROI for the business. Section 4 (CAPI) carries forward the one specific open question from our call — the third-party audience-data overlay. One operational ask: end goal is new ads shot for all four campaigns asap (PPA, Prepaid PPA, GridGen, PG&E Bill Audit). Should I have Claude draft some up? Once they're scripted I'll get them shot ASAP.
Google Docs: NVSP_Media_Buying_Brief_Merlino_V1
Dan 5:18 PM: @Kurt - thanks for the additional info to dial these briefs in on my side. I'm running through that document in lock-step. I'll ping you the drive folder for review before we go bulk create images with hooks and copy. 100% onboard with you guys doing videos.
Michael Merlino 10:26 PM: @Kurt saw your messages was on my mastermind call most of the day. I see you meet Dan have a great night.
Dan 10:22 AM: @Kurt - here's the folder of a new batch of briefs that meet your items on your compliance doc from yesterday. Let me know if you approve of these, and I'll get to work making the media around these briefs.
May 14, 04:27 PM